Tag: Press Release

Prama India has recently participated in an online event ‘Virtual PRAMA DAY Online Event’ on 2^nd February, 2022 to share the updates on cutting edge technologies, products and solutions. The online event was powered by Prama India in association with IFSEC and Informa Markets.  The ‘Virtual PRAMA DAY Online Event’ had a wide variety of trending technology themes and virtual expo experiences for all the participants.

The ‘Virtual PRAMA DAY Online Event’ was inaugurated by auspicious virtual lamp lighting and Ganesh vandana.

The keynote address on the theme ‘Relevance of PRAMA in Atmanirbhar Bharat Mission’ (Indigenous security product manufacturing: challenges and opportunities) was delivered by Mr. A.L. Narasimhan, Vice President, Strategic Business Alliance, Prama India Pvt. Ltd. He presented the PRAMA India roadmap of indigenous security products in his elaborate presentation. He said, “PRAMA DAY is an event to update, upgrade and upskill with the best of industry experts on the security technologies and product knowledge. The event is important because it is the best opportunity to know and grow with the latest trends in the security industry. It is time to rethink, restart and reimagine.”

He further added, “Prama India is committed to the indigenous manufacturing goal for safer, smarter and self-reliant India. It is time to rise above the challenges and tap new opportunities.”

The high-tech products and technology updates were presented by the PRAMA’s key domain experts. The key presentations at the event, included ‘Key Security trends in Indian Market 2022’ – Gagan Lamba, Vice President- Enterprise Verticals, Prama India Pvt. Ltd., ‘Indigenous Security Products: Challenges & opportunities’ -Vinay Mishra, Senior Vice President, Prama India Pvt. Ltd,  PRAMA IRMS Solutions: Role of Indian Products and Customization- Ankur Panchal, Product Head- Intrusion and Inspection Products, Prama India Pvt. Ltd.

In the post-lunch session of ‘Virtual PRAMA DAY Online Event’ was based on the theme ‘Indigenous Non-CCTV Products and solutions by PRAMA’, it was presented by Ashish Gujarathi, Assistant Vice President (AVP), Prama India Pvt. Ltd. An insightful session on ‘Indigenous Vertical Solutions offered by PRAMA’ was presented by Sanjay Punjabi, Vertical Head- Education, Prama India Pvt. Ltd. It was followed by the informative presentation on the theme GeM and Policy Framework by Hemal Kabani, business Head, GeM (Government e-Marketplace), Prama India Pvt. Ltd.

The event had a thought provoking panel discussion on the theme – ‘Indigenous Manufacturing of security Products’ by the distinguished panel comprising of experts from the leading corporate organisations. The panel discussion was moderated by Maj. Ranjeet Sinha, Director, Mitkat Advisory.

The insightful discussions on pre pandemic and post pandemic security challenges were headed by eminent panelists, including A.L. Narasimhan, Vice President- Strategic Business Alliances, Prama India Pvt. Ltd,Col (Dr) Gaurav Singh (retd), Head-Security Automation, Adani Group, Santosh Upadhyay, MRICS, Senior Vice President & Head – Corporate Services, Bharat Financial Inclusion Ltd.,Dr Abhijit Sarkar, Vice President & Country Head CRE, Admin & Infrastructure, Sharekhan, Diwakar Nath Pandey, PCI, Senior Manager – Physical Security, GIG Gulf, Pushkar Tripathi, CPP, PCI and PSP, Pinkerton and Capt. Shakil Ahmed, Sr. VP – Risk & Resilience, Gameskraft.

The ‘Virtual PRAMA DAY Online Event’ got an overwhelming response from the security professional community comprising of security industry partners, business associates, system integrators, consultants and end-users. The vote of thanks was given by A.L. Narasimhan, Vice President, Strategic Business Alliances, Prama India Pvt. Ltd. to all the participants and security professionals

India’s premier indigenous security and video surveillance product manufacturing company, Prama India in association with partner Security Kart has launched its brand store on April 21, at Aurangabad, Maharashtra. PRAMA Brand Store was inaugurated at Samarth Nagar, Nirala Bazar in the presence of leading dignitaries from the security industry. The newly opened PRAMA brand store will help to make latest PRAMA security products available in Aurangabad. Security Kart is a trusted partner of Prama India, it has carved a niche in the security industry by setting a new benchmark.

Located in the northern part of the state of Maharashtra, Aurangabad is famous for Ajanta and Ellora caves. Now the city has the honour of being the first city in Maharashtra to have the PRAMA brand store. The company has planned a pan-India phased rollout of PRAMA brand stores and aims to open multiple stores spread across Tier-I, Tier-II and Tier-III cities over the next 12-month period. PRAMA’s new brand store is aimed at showcasing and bringing high quality, state-of-the-art security and surveillance products as well as the latest technology innovations closer to potential consumers and end-users.

“We at Security Kart are elated to be an integral part of PRAMA Brand Store launch in Aurangabad. We are inviting all the stakeholders of the security industry in the Marathwada region to experience the wide range of indigenously manufactured PRAMA security products at our brand store. We will be happy to serve your product requirements by providing it promptly,” said Mr. Vaibhav Barman, Partner, Security Kart.

Commenting on this momentous occasion, Ashish P. Dhakan, MD & CEO, Prama India Pvt. Ltd. said, “This grand store opening event signifies our strong presence in the northern part of Maharashtra. It is a glorious moment for all the security professionals associated with Prama India. We are happy to dedicate our first PRAMA Brand Store to the people of Aurangabad. This is just the auspicious beginning of a journey, we will strive for exponential growth and expansion of the brand at a pan-India level. Our store is strategically designed to showcase best-in-class products and solutions. We are hopeful that the store in Aurangabad will be able to serve the security professionals in the Marathwada region to source the latest PRAMA Security and Video Surveillance Products. We extend our best wishes to Mr. Vaibhav Barman, Partner, Security Kart and hope this initiative will help to create a new success story with PRAMA ecosystem partners.”

“While moving forward with the vision of Aatmanirbhar Bharat, we at Prama India are working diligently to realise the dream of a self-reliant India into reality. As the industry moves to new technology frontiers, there is a need to focus on indigenous security product manufacturing. These security systems are helping to resolve the physical security challenges in the private, government and commercial segments,” said Mr. Dhakan.

The newly inaugurated PRAMA Store in Aurangabad showcases a wide range of security and surveillance products to create a new customer experience. PRAMA’s key USP is to provide customers and end-users with a hands-on experience by sharing insights into myriad vertical solutions, designed as per the considerations of Indian environment and standards framework. Prama India has been working tirelessly to make India self- reliant in the electronic security product manufacturing, the company believes its indigenous manufacturing will be one of the key enablers for achieving India’s vision of becoming truly Aatmanirbhar.

Prama India has made significant investments to create a product portfolio that combines cutting-edge technology with the best of innovation and quality from India that put the country on the global map of security and surveillance products.

About Prama India

Founded on the core belief to put India on the global map for video security products, PRAMA is India’s largest and one of the first companies truly representing the motto of ‘Atmanirbhar Bharat’. The indigenous brand, PRAMA celebrates the maxim of ‘Made for India, Made by India and Made in India’ and manufactures high quality video security products catering to all the security needs.

Encouraged by the Indian government’s ‘Make-in-India’ initiative, PRAMA India has established India’s first world-class manufacturing facility to help transform India into a global manufacturing and export hub for video security products. The company has a commitment to empower India through indigenous manufacturing of video security products. Its R&D Centre has been developed keeping in mind the ever-changing technology and advancements to innovate and update the hardware and software solutions.

In line with the vision for Aatmanirbhar Bharat, India’s premier indigenous security and surveillance product manufacturing company, PRAMA India launched its first brand store and experience center in India at Bhavnagar, Gujarat amidst much big fanfare. The PRAMA Brand Store was inaugurated in the presence of leading dignitaries from the security industry.

Bhavnagar has earned the honour of being the first Indian city to have PRAMA’s brand store. The company has planned a pan-India phased rollout of PRAMA brand stores and aims to open multiple stores spread across Tier-I, Tier-II and Tier-III cities over the next 12-month period. PRAMA, the India’s premier indigenous security brand, has inaugurated its first brand store in Bhavnagar, Gujarat on March 1, 2022. This new brand store is aimed at showcasing and bringing high quality, state-of-the-art security & surveillance products as well as the latest technology innovations closer to potential consumers and end-users.

Commenting on this milestone, Ashish P. Dhakan, MD & CEO, Prama India Pvt. Ltd. said, “This grand store opening event is a glorious moment for all the security professionals associated with Prama India. We are happy to dedicate our first branded PRAMA store to the people of Bhavnagar in Gujarat. This is just the auspicious beginning of a journey, which will witness exponential growth and the presence of the brand at a pan-India level. Our store is strategically designed to showcase best-in-class products and solutions. We are hopeful that the store in Bhavnagar will be able to help the security professionals in the Saurashtra region to source the latest PRAMA Security            and Video Surveillance Products.”

 “We extend best wishes to our partner Rajesh Vyas of Max Digital Services and hope this initiative will help them to deliver success to PRAMA ecosystem partners,” Mr. Dhakan added.

The newly inaugurated PRAMA Store showcases a wide range of security and surveillance products to create a new customer experience. PRAMA’s key USP is to provide customers and end-users with a hands-on experience by sharing insights into myriad vertical solutions, designed as per the considerations of Indian environment and standards framework.Prama India has been working tirelessly to make India self- reliant in the electronic security product manufacturing sector, the company believes its indigenous manufacturing will be one of the key enablers for achieving India’s dream of becoming truly Aatmanirbhar for the security and surveillance industry.

“The security industry needs to work diligently to realise our Prime Minister’s dream of and a self-reliant India into reality. As the industry moves to new technology frontiers, there is a need to focus on indigenous security product manufacturing. These security systems are helping to resolve the physical security challenges in the private, government and commercial segments,” Mr. Dhakan concluded.

Prama India has made significant investments to create a product portfolio that combines cutting-edge technology with the best of innovation and quality from India that put the country on the global map of security and surveillance products.

About Prama India

Founded on the core belief to put India on the global map for video security products, PRAMA is India’s largest and one of the first companies truly representing the motto of ‘Atmanirbhar Bharat’. The indigenous brand, PRAMA celebrates the maxim of ‘Made for India, Made by India and Made in India’ and manufactures high quality video security products catering to all the security needs.

Encouraged by the Indian government’s ‘Make-in-India’ initiative, PRAMA India has established India’s first world-class manufacturing facility to help transform India into a global manufacturing and export hub for video security products. The company has a commitment to empower India through indigenous manufacturing of video security products. Its R&D Centre has been developed keeping in mind the ever-changing technology and advancements to innovate and update the hardware and software solutions.

India’s premier indigenous security and surveillance product manufacturing company, Prama India in association with partner Gurukrupa CCTV has launched its brand store on May 12, at Surat, Gujarat. PRAMA Brand Store was inaugurated at Nanpura in the presence of leading dignitaries from the security industry. The newly opened PRAMA brand store will help to make latest PRAMA security products available in Surat. Gurukrupa CCTV is a trusted partner of Prama India, it has carved a niche in the security industry by setting a new benchmark.

Located in the South Eastern part of the Gujarat state, Surat is famous for Diamond and Textile. Now the city has the newly inaugurated PRAMA brand store to avail the latest security products and solutions. The company has planned a pan-India phased rollout of PRAMA brand stores and aims to open multiple stores spread across Tier-I, Tier-II and Tier-III cities over the next 12-months. PRAMA’s new brand store is aimed at showcasing and bringing high quality, state-of-the-art security and surveillance products as well as the latest technology innovations closer to potential consumers and end-users.

“We are elated to be an integral part of PRAMA brand store launch in Surat. We are inviting all the stakeholders of the security industry in the Surat region to experience the wide range of indigenously manufactured PRAMA security products at our brand store. We will be happy to serve your product requirements by providing it promptly,” said Mr. Devraj Vaniya, Partner, Gurukrupa CCTV.

“We are happy to announce the opening of PRAMA brand store launch in Surat. The store will provide the latest products for the local requirements. It is a historic moment, we invite all the security ecosystem partners, system integrators and consultants to witness best-in-class products,” said Mr. Jaysukh Sorathiya, Partner, Gurukrupa CCTV.

Commenting on this momentous occasion, Ashish P. Dhakan, MD & CEO, Prama India Pvt. Ltd. said, “This grand store opening event signifies our strong presence in the Gujarat region. It is a glorious moment for all the security professionals associated with Prama India. We are happy to dedicate our PRAMA brand store to the people of Surat. This is just the auspicious beginning of a journey, we will strive for exponential growth and expansion of the brand at a pan-India level. Our store is strategically designed to showcase best-in-class products and solutions.

He further added, “We are hopeful that the store in Surat will be able to serve the security professionals in the region, including Bharuch, Narmada, Navsari districts and East Tapi district to source the latest PRAMA Security            and Video Surveillance Products. We extend our best wishes to Mr. Devraj Vaniya Partner, Gurukrupa CCTV and Mr. Jaysukh Sorathiya, Partner, Gurukrupa CCTV. We hope that this initiative will help to create a new success story with PRAMA ecosystem partners.”

“While moving forward with the vision of Aatmanirbhar Bharat, we at Prama India are working diligently to realise the dream of a self-reliant India into reality. As the industry moves to new technology frontiers, there is a need to focus on indigenous security product manufacturing. These security systems are helping to resolve the physical security challenges in the private, government and commercial segments,” said Mr. Dhakan.

The newly inaugurated PRAMA store in Surat showcases a wide range of security and surveillance products to create a new customer experience. PRAMA’s key USP is to provide customers and end-users with a hands-on experience by sharing insights into myriad vertical solutions, designed as per the considerations of Indian environment and standards framework. Prama India has been working tirelessly to make India self-reliant in the electronic security product manufacturing, the company believes its indigenous manufacturing will be one of the key enablers for achieving India’s vision of becoming truly Aatmanirbhar.

Prama India has made significant investments to create a product portfolio that combines cutting-edge technology with the best of innovation and quality from India that put the country on the global map of security and surveillance products.

Prama India, has bagged “Tech-SME of the Year” award at the 8^th MSMEs Excellence Awards Ceremony and Summit held on March 9^th, 2022 organised by ASSOCHAM in New Delhi. The award was received by the Prama India team at the Award ceremony.

Addressing the 8^th MSMEs Excellence Awards and Summit organised by ASSOCHAM — the apex trade body in New Delhi, Narayan Tatya Rane, Minister of Micro, Small and Medium Enterprises (MSMEs) said that the MSME sector plays a significant role in nation-building, regional balance, economic contribution, and job creation.

Talking about the importance of the sector in nation-building and economy, he said, “The MSME sector will help in making a truly Aatmanirbhar Bharat. I promise to provide all the credits required to make the MSMEs grow. We have set up various training centers to help the sector. The government is committed to supporting the MSMEs through friendly policies, bringing in the latest technologies, setting up training centers and providing credits.”

Organised under the theme ‘Enabling Indian MSMEs to Go Global’, the summit was organised by Bhanu Pratap Singh Verma, Minister of State (MoS) of MSMEs. 

Praising ASSOCHAM for organising the summit, the MoS stated that the MSME policies and commitments are designed and executed for the benefit of entrepreneurs and business persons. 

“The ministry is initiating and doing its best to resolve finance-related difficulties with banks in relation to MSME and are working to overcome all of the challenges faced in this sector,” he said.

Praising the small enterprises and startups for performing admirably during the pandemic, he also talked about the Rs 3 lakh crore that have been set aside for further assistance under the ECLGS (Emergency Credit Line Guarantee Scheme) scheme. He added, “The goal is to increase employment possibilities for 15 crore people.’’

Highlighting the issue of rising costs of imports, he suggested that import margins can be reduced by increasing domestic production under the ‘Make-in-India’ program.   

Sharing his thoughts on winning the award, Ashish P. Dhakan, MD & CEO of Prama India Pvt. Ltd. said, “Prama India is focusing on indigenous manufacturing of security products and solutions by setting a new benchmark of excellence.  This award for Prama India is a timely recognition of our relentless efforts and innovations in raising the bar of India’s indigenous security product manufacturing. PRAMA has got this prestigious award from ASSOCHAM for the contribution in the field of indigenous manufacturing. We are successfully laying the foundation of Atmanirbhar Bharat by promoting the cause of indigenous manufacturing of security products. This award strengthens our resolve to continue to focus on security technology innovations and indigenous manufacturing going forward.” Micro, Small and Medium Enterprises (MSME) sector has been the key focus of policy makers from the central government and state governments as it is very important for overall economic growth and development in terms of employment, value chain creation, foreign exchange earnings, support to large industries, promotion of regional balance and inclusive development, etc. Keeping in mind of the contribution and significance of the MSME industries to overall economic growth and development, ASSOCHAM initiated many activities in the past to support the MSMEs and one of the key initiatives were ASSOCHAM MSMEs Excellence Awards.

PRAMA, the premier indigenous security brand, has showcased its latest innovative security products and solutions at PACC 2022, Goa.  PRAMA has participated as the presenting partner for the 8^th edition of Fire and Security Association of India’s Project heads, Architects & Consultants Conclave (PACC).

FSAI’s PACC event brought the Project Heads, Architects, Consultants, System Integrators, OEMs, and End-users onto a common platform to discuss key trends and core issues related to fire and security domains.  The event was organised from 3-6 March at Taj Resort & Convention Centre, Goa. The event got impressive participation from the leading security and fire safety brands and eminent delegates. 

The Prama India team had partnered with FSAI’s PACC event to demonstrate their latest product portfolio and vertical solutions.  Ornately designed PRAMA booth at the PACC show area displayed the latest IP Solutions and Integrated Remote Monitoring Solution (IRMS), Highway Solutions, Radar, and Speed Detection Cameras. There was a special demo zone was created to display Law Enforcement kit. This kit had a mobile DVR, Display, PTZ Camera and PTZ Controller, etc.  PRAMA booth also showcased a card based Swing Barrier.  Prama India booth got overwhelming response from the dignitaries and delegates at the PACC- Goa event.

The three day event had 25 presentations on diverse technical and trending themes of fire and security domains.  A newly introduced ‘Techvarta’ series of panel discussion had 12 sessions on divers themes on fire safety and security topics. 

On March 4^th, after the keynote address, Vinay Mishra, Senior Vice President- Projects, Prama India, gave a presentation on the theme ‘Securing Smart Cities’. It was followed by a panel discussion under the ‘Techvarta’ Sessions on the theme ‘Securing Hospitality & Other Critical Premises’, Rajesh Palkar, Vice President, Government and Consultant Business, Prama India, participated in the session.

On the next day, i.e. March 5^th, A.L. Narasimhan, Vice President- Strategic Business Alliances, Prama India, participated in a panel discussion on the theme ‘Securing Transit Hubs / Large Campuses’.

Prama India booth attracted a large number of delegates at PAAC event. The vertical solutions and products showcased at the venue got very good response. Overall, Prama India was able to create a lasting impress on the PAAC delegates as India’s indigenous security brand with an innovative product portfolio and diverse vertical solutions.